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Marketing Executive in London at Haines Watts

Date Posted: 6/10/2019

Job Snapshot

Job Description

Marketing Executive

We are currently recruiting for a Marketing Executive to join our fast paced Marketing team within our either our Central London or Slough office supporting our M25 regional offices. The Marketing Executive will be Reporting to the Marketing Manager and will be supporting the business with a wide range of marketing activities across different offices and teams within the region.

As the largest and fastest growing region of Haines Watts we are looking for highly skilled entrepreneurial individuals to join to the team to assist us in achieving our strategic goal of being the number one advisor to owner managed businesses.

We are a top 15 accountancy firm specialising within the owner managed business area across the UK. A well-established firm since the 1930's with an entrepreneurial and dynamic feel who are continuing to grow nationally as well as regionally.

The Marketing Executive role is offering a competitive salary and great benefits package.

The Marketing Executive's duties will be:

  • Create and maintain marketing collateral such as credentials documents, case studies, website copy and campaign content
  • Build and manage various marketing campaigns, including creating content used in email, direct mail and landing pages, creating templates and developing calls to action
  • Manage various marketing lists and tracking activity in CRM system
  • Segmenting lists based on behaviours from past email engagement and website interactions (content downloads, site page visits etc.)
  • Development of marketing automation journey, using existing emarketing tool
  • Support with client communications, creation and implementation
  • Support with client events planning, communication and follow up
  • Promote the brand, campaigns and activity internally through presentations and communications, in collaboration with other internal stakeholders
  • Support the central marketing team with tracking, reporting, analysing, and day to day execution of the work
  • Support of fee earners with preparing pitches and proposals, ensuring opportunities are logged on CRM and followed up appropriately


  • Experience of working in a professional services environment is essential
  • Existing knowledge of emarketing and CRM systems (MS Dynamics and Click Dimensions preferable)
  • Experience of campaign conception, implementation and measurement


  • Ideally educated to degree level or have an equivalent marketing qualification e.g CIM

Personal Qualities

  • Strong attention to detail and accuracy
  • Team player with the ability to engage users at all levels of the business
  • Ability to work independently and prioritise tasks
  • Positive attitude
  • Great communicator
  • Open to change
  • Strong IT skills particularly Excel and PowerPoint

If you are keen to secure a varied Marketing Executive role within a unique top 15 accountancy firm please apply today to find out more. We are flexible with regards to whether this role is based in London or Slough depending on the candidate. This role will include occasional travel in and around the M25 region.

We do not pay agency fees where speculative and unsolicited CVs are submitted to Haines Watts by any means. For any CVs which are submitted without instruction from the Haines Watts Recruitment team, Haines Watts reserves the right to contact and work directly with these candidates without payment of any agency fee.